It’s time for another edition of “Mouthing Off!” where we get to express our outrage at something going on in the news. Because honestly, it’s just not healthy for a Mouthy Housewife to keep her feelings all bottled up inside. We know you’ll agree.
This week we are talking about Sketchers who make Shape-Ups — sneakers intended to tone your thigh, stomach and buttock muscles. Thankfully, Sketchers came to the conclusion that it’s not just women who want to be buff. But young girls too! Now Sketchers makes Shape-Ups for girls as young as 7 years-old because we are so sick of their flabby bums.
And the very very very best part — they don’t make them for boys!! Because we all know that boys are allowed to just run around in normal sneakers and have fun. But girls must start toning those abdominal muscles, tightening that ass and firming up those thighs as young as possible.
This product makes me so nauseated that I want to march over to the Sketchers headquarters which I can only assume is located in We Are Morons, USA and tell them that magazines and television are doing enough to rip apart the self esteem of young girls, that we don’t need any additional help from a dumb sneaker company.
The company contends that Shape-Ups are only intended to promote exercise and fitness. So I guess, since they only target girls, they are hoping our young boys turn into a bunch of chip eating, beer guzzling couch potatoes.